What's sweeter than a cherry on top? Creating a GIF for AAMI Car Insurance reminder emails. 

AAMI wanted us to create something a little unexpected for their Quote Save Car Insurance EDMs so we developed a series of cherry-on-top GIFs that got more extreme with each email. First cherries, then sprinkles and even a clumsy gummy bear who thuds into the cream and then slid down the dash. 

We worked alongside the talent at Jackie Winter to bring this concept to life in a cheeky, fun and stylised way.