Be a FOMU Fighter
Following on from the success of the Fight the FOMU campaign, we developed a series of 11 'how-to' films designed for social. We enlisted Greg from the TVC to demonstrate ways British Paints can make you a FOMU Fighter.
In each episode, our original character Greg focuses on one important tip, trick or tool for achieving painting perfection. Each content film is a fun, informative and an interesting demonstration of how, with British Paints, anyone can achieve their painting goals and fight the FOMU.