© 2019 BEMORR DESIGNS 

WESTPAC 
CONSUMER DEPOSITS

One of the most powerful social forces shaping Australian households is ‘20-somethings’ remaining in the family home. Now parents are faced with the challenge of managing their own finances and planning for retirement while dealing with the added expense of providing for adult offspring. 

 

This insight led to a campaign for Westpac to promote their range of savings accounts. I chose photographer Lucas Allen and Stylist Bec Cole for this shoot, creating a stylish but as humourous image for the final campaign.