YEAR OF THE HORSE

Lunar New Year is considered the most important holiday on the Chinese calendar. 2014 was Year of the Horse and the Chinese character was the inspiration for this campaign. I worked with photographer Earl Carter for this campaign.

 

The campaign won a RISE Award Recognizing Inspirational Service Excellence and was short listed for an AMMA (Australian Multicultural Marketing Award). 

© 2019 BEMORR DESIGNS